New Materials And Ideas

Case - "Going Wild on Facebook"

This case was written by me to address Minnesota Wild's (NHL team) challenge of deriving data-driven insights from activity on their Facebook fan-page. Its a challenge faced by most businesses. What type of content, created by whom and when maps to fan interactions and engagement? 3 months of actual data from Facebook Insights is provided
Click here for case and FB Insights Data
Ravi Bapna, University of Minnesota

Games - "Networks, Crowds and Markets"

Last Spring, the faculty at NYU Stern (Arun, Foster, Panos, Sinan and Yannis) started a new course about networks, crowds and markets. I have created a set of in-class games (involving hats and rope) that teach students about standards on a network, public goods, small-world effects and segregation. I'll describe the course and the games, discuss the pedagogical benefits of learning by doing, and perhaps illustrate the play of one of the games (if Vijay can provide the appropriate accessories:)
Arun Sundararajan, New York University

Using Twitter to facilitate student engagement (10-15 minutes)

I will discuss how we use twitter to encourage interaction inside and outside the class, as well as to access, filter and share novel information. I will present assignments that use Twitter as well as how we use it to complement the lectures, and discuss the benefits and challenges we have experienced.
Genevieve Bassellier and Jui Ramaprasad, McGill University

Model-Driven Simulations for MBA Teaching (30 minutes)

I plan on presenting and demonstrating the set of simulations that we have successfuly introduced to the curriculum over the past few years. These simulations allow us to expose students to dynamic issues which are hard to teach in any other way. They also result in comprehensive datasets that we ask the students to analyze ex-post. Some of these have been adopted by other business schools as well. Participants must have a laptop with them to be a part of the simulation. Additional information
Avi Seidmann, University of Rochester

Enhancing learning via pedagogical innovations with IT (15 minutes)

Maryam Alavi, Emory University

Executive Education Programs at Georgia Tech

Sri Narasimhan, Georgia Tech

IT, Education, and Co-Production

Marshall Van Alstyne, Boston University

The CIO Academy at the Indian School of Business

Ravi Bapna, University of Minnesota
Vijay Gurbaxani, University of California Irvine
Vallabh Sambamurthy, Michigan State University

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